Heuristic decision making : how to decide in a complex and uncertain world?  

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In this forth Interview of the ThinkForward Conferences cycle organised by Professors Rodolphe Desbordes and Frédéric Munier, SKEMA Business School is pleased to welcome Gerd Gigerenzer.
Professor Gerd Gigerenzer discusses about decision making under uncertainty.

  • Risk vs Uncertainty: The best decision under risk is not the best decision under uncertainty.
  • The Adaptive Toolbox: What are the heuristics we use, their building blocks, and the evolved capacities they exploit?
  • Ecological rationality: What types of environments does a given heuristic work in?
  • Intuitive design: How can heuristics and environments be designed to improve decision making?

Professor Gerd Gigerenzer is the Director of Harding Center for Risk Literacy and Director Emeritus of MPI for Human Development.

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Marco Ghitti

2 articles

Professor of Finance and Accounting, FAIRR Research Centre, SKEMA Business School - University Côte d'Azur, France

Diane de Saint-Affrique

0 article

Professeur à SKEMA Business-School, où elle dirige le double Master Droit des Contrats d’Affaires, qu’elle a créé.

Xavier Brusset

3 articles

Professor of Supply Chain Management, PRISM Research Centre, SKEMA Business School - University Côte d'Azur, France

Salomé Beis

1 article

Etudiante du Programme Grande Ecole à SKEMA Business School.

Adam Ouayda

1 article

Etudiant en Master DDA à SKEMA Business School

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