“Saudi Arabia sees Cristiano Ronaldo as an ambassador to host the 2030 World Cup”

Last updated on June 20, 2025
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World Cup in Qatar is about Football, and Geopolitics. Every week, Simon Chadwick analyses the main aspects of the tournament. Today, the Professor of Sport and Geopolitical Economy at SKEMA Business School tells us about the Gulf region, Saudi Arabia and the protests. Let’s hear him.

Most observers are focused on Qatar, but what does the World Cup mean for the Gulf region?

We hear a lot about Saudi Arabia during this Qatari World Cup, what has been the Saudi Arabia contribution to the event?

Are the protests around this sporting event specific to Qatar?

Hear also: World Cup in Qatar: a week of intense debate

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Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Pierre-Xavier Meschi

2 articles

Pierre-Xavier Meschi - Professor of International Strategy at IAE Aix- Marseille, Aix-Marseille Université - Afiliated Professor at SKEMA Business School

Julien Farhat

1 article

Chercheur doctorant en finance d'entreprise, diplômé de SKEMA Business School.

Pierre Le Manh

1 article

Pierre Le Manh, CEO et président de Project Management Institute (PMI)

Tom van Laer

4 articles

Professor of persuasive language and storytelling, SKEMA Business School

Céline Renucci

1 article

Program Director of the Master of Science in Corporate Financial Management, SKEMA Business School

Neila Benlarbi

1 article

Student of the MSc Corporate Financial Management, SKEMA Business School. 

Dominique Vian

5 articles

Professor of Innovation and Entrepreneurship, Strategy Research Centre, SKEMA Business School - University Côte d'Azur, France

0 article

Eva Niesten

3 articles

Eva Niesten, Professor in Strategy and Sustainability, RISE² Research Centre, SKEMA Business School - University Côte d'Azur, France

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