How Geolocated Apps Try to Reassure You
They connect strangers… living just around the corner. Geomatching applications (for donating goods, sharing food, or fostering local solidarity, among…
Zhenzhen Zhao
Professor of Digital Economy, MINT Research Centre, SKEMA Business School
Digitalisation in higher education: How I redesigned Design Thinking by creating apps prototypes with my students?
I had once gone to 2-day Design Thinking workshop where the theme was Transportation. Unfotunately, at the end of the journey I still found myself thinking that the problem we tackled was too abstract and the work done during the designing thinking phases too superficial. So when I was asked to teach a Design Thinking course, I really wanted to make sure that my students maximised the value of the design thinking method.
Designing online contest game: how to motivate players to share personal information and to recommend the game
This article focuses on how companies can cope with online contest games to motivate consumers to share their personal information with the brand and to recommend the…