Heuristic decision making : how to decide in a complex and uncertain world?  

Share

In this forth Interview of the ThinkForward Conferences cycle organised by Professors Rodolphe Desbordes and Frédéric Munier, SKEMA Business School is pleased to welcome Gerd Gigerenzer.
Professor Gerd Gigerenzer discusses about decision making under uncertainty.

  • Risk vs Uncertainty: The best decision under risk is not the best decision under uncertainty.
  • The Adaptive Toolbox: What are the heuristics we use, their building blocks, and the evolved capacities they exploit?
  • Ecological rationality: What types of environments does a given heuristic work in?
  • Intuitive design: How can heuristics and environments be designed to improve decision making?

Professor Gerd Gigerenzer is the Director of Harding Center for Risk Literacy and Director Emeritus of MPI for Human Development.

Continuer la lecture

Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Isabella Soscia

3 articles

Director of the Marketing Interactions (MINT) research centre at SKEMA Business School.

Amaury Goguel

4 articles

Professeur de Finance, Centre de recherche FAIRR, SKEMA Business School - Université Côte d'Azur, France

Jahid Elgarni

2 articles

Diplômé double cursus, PGE et Master Droit des Affaires, SKEMA Business School et Université du Littoral Côte d'Opale

Pierre-Xavier Maguès

3 articles

Director of the Specialized Master's Program Manager in Financial Wealth Management, SKEMA Business School.

Philippe Chereau

2 articles

Philippe Chereau, Professor of strategy and entrepreneurship, Director SKEMA Ventures, SKEMA Business School

Xavier Brusset

4 articles

Professor of Supply Chain Management, PRISM Research Centre, SKEMA Business School - University Côte d'Azur, France

ALL AUTHORS