
Philippe Chereau: “Benchmarking is essential for every business”
Go ahead and tell Philippe Chereau that benchmarking is pointless! The Professor of Strategy and Entrepreneurship at SKEMA Business School…

Go ahead and tell Philippe Chereau that benchmarking is pointless! The Professor of Strategy and Entrepreneurship at SKEMA Business School…

“Business transformation” has become a ubiquitous expression. Yet results often remain disappointing. The problem is rarely the absence of strategy;…

You should change your business model! We regularly hear this injunction from mentors coaching startups or from strategy consultants called by managers to improve the performance of their (small or large) company. This may be true… or not.

We all know about the David against Goliath story and the result of their battle. When applied to startups and…