How to use Artificial Intelligence to increase business creativity? – Margherita Pagani

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Margherita Pagani, the Director of SKEMA Centre for Artificial Intelligence answers in her new book, “Artificial Intelligence for Business Creativity”. This book is a valuable resource for anyone seeking to understand the impact of AI on business creativity and how to effectively leverage it to foster creativity and innovation in their organization. It is a must-read for anyone looking to increase their knowledge and understanding of AI and its impact on business creativity.

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Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Marcos Lima

4 articles

Marcos Lima, Professeur de Marketing, SKEMA Centre for Artificial Intelligence (SCAI), SKEMA Business School - Université Côte d'Azur, GREDEG

0 article

Maurizio Iacopetta

1 article

Maurizio Iacopetta, Professeur d'Economie, Centre de recherche KTO, SKEMA Business School - Université Côte d'Azur, France + GREDEG

Massimo Maoret

1 article

Massimo Maoret, Professor of Strategic Management, IESE Business School, Barcelona, Spain

Diego Zunino

2 articles

Diego Zunino, Professor of Strategy and Entrepreneurship , KTO Research Centre, SKEMA Business School - University Côte d'Azur, France, GREDEG

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