How to use Artificial Intelligence to increase business creativity? – Margherita Pagani

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Margherita Pagani, the Director of SKEMA Centre for Artificial Intelligence answers in her new book, “Artificial Intelligence for Business Creativity”. This book is a valuable resource for anyone seeking to understand the impact of AI on business creativity and how to effectively leverage it to foster creativity and innovation in their organization. It is a must-read for anyone looking to increase their knowledge and understanding of AI and its impact on business creativity.

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Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Michel Ferrary

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Berill Blair

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Professeur associé en sustainability (développement durable) à SKEMA Business School

Eliane Bacha

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Associate Professor of Organisational Behaviour and Leadership, SKEMA Business School

Philippe Pailot

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Philippe Pailot, Maître de Conférences HDR, IAE Lille - Professeur affilié de Management des Ressources Humaines et de Management des...

Jean-Luc Gaffard

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Jean-Luc Gaffard, Professeur émérite des Universités et membre du GREDEG (CNRS- Université Côte d’Azur), Chercheur associé OFCE-SciencesPo, Professeur émérite, SKEMA...

Isabella Soscia

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Director of the Marketing Interactions (MINT) research centre at SKEMA Business School.

Corinne Poroli

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Corinne Poroli, Professor of Strategic Management and Entrepreneurship, Skema Business School

Pierre Le Manh

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Pierre Le Manh, CEO et président de Project Management Institute (PMI)

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