AI Seminar Series – Prof. Christopher Tucci: “Most companies are too slow in adopting AI”

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Professor Christopher Tucci from Imperial College Business School, the founding dean of NEOM U’s new College of Business & Innovation, encourages companies to promptly adopt artificial intelligence (AI), notably by exploring the role of ‘play’ in the diffusion of generative AI. He promotes this idea to instore a culture of experimentation within companies and empower employees to drive innovation.

This interview was conducted by Professor Margherita Pagani, director of the SKEMA Centre for Artificial Intelligence, on the occasion of the SKEMA Centre for Artificial Intelligence Seminar Series 2024/25 on AI Diffusion and Disruption.

Learn more: https://bit.ly/3NDFzXO

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Authors

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Xavier Brusset

4 articles

Professor of Supply Chain Management, PRISM Research Centre, SKEMA Business School - University Côte d'Azur, France

Julie Vittecoq

1 article

Etudiante du Programme Grande Ecole (PGE) et du Mastère Spécialisé Manager des Projets et Programmes (MS MPP) à SKEMA Business...

Corinne Poroli

1 article

Corinne Poroli, Professor of Strategic Management and Entrepreneurship, Skema Business School

Ludovic Dibiaggio

2 articles

Directeur du centre de recherche Knowledge, Technology, and Organisation (KTO) de SKEMA Business School

Marcos Lima

4 articles

Marcos Lima, Professeur de Marketing, SKEMA Centre for Artificial Intelligence (SCAI), SKEMA Business School - Université Côte d'Azur, GREDEG

Isabella Soscia

3 articles

Director of the Marketing Interactions (MINT) research centre at SKEMA Business School.

Nathan Dubois

2 articles

Student at SKEMA Business School, MSc Financial Markets and Investments

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