“The next World Cups might be consumed inside the metavers”

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World Cup in Qatar is about Football, and Geopolitics. Every week, Simon Chadwick analyses the main aspects of the tournament. Today, the Professor of Sport and Geopolitical Economy at SKEMA Business School tells us about the various impacts of the tournament on the economy, the society and the future of this event. Let’s hear him.

What has been the economic impact of the tournament?

In what ways has the 2022 World Cup been a watershed moment?

What happens next, after this World Cup in Qatar?

Hear also:

“Not only Qatar is projecting its soft power during this World Cup”

“Saudi Arabia sees Cristiano Ronaldo as an ambassador to host the 2030 World Cup”

World Cup in Qatar: a week of intense debate

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Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Fabien Seraidarian

5 articles

Vice Dean Research & Knowledge Transfer, Scientific Director MBAs programmes, SKEMA Business School.

Nicolas Jacob

2 articles

Student at SKEMA Business School, Programme Grande Ecole, MSc in Corporate Finance & Master in Management

Frédéric Bossard

10 articles

Frédéric Bossard, Professeur de Marketing Digital, SKEMA Business School

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