“The next World Cups might be consumed inside the metavers”

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World Cup in Qatar is about Football, and Geopolitics. Every week, Simon Chadwick analyses the main aspects of the tournament. Today, the Professor of Sport and Geopolitical Economy at SKEMA Business School tells us about the various impacts of the tournament on the economy, the society and the future of this event. Let’s hear him.

What has been the economic impact of the tournament?

In what ways has the 2022 World Cup been a watershed moment?

What happens next, after this World Cup in Qatar?

Hear also:

“Not only Qatar is projecting its soft power during this World Cup”

“Saudi Arabia sees Cristiano Ronaldo as an ambassador to host the 2030 World Cup”

World Cup in Qatar: a week of intense debate

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Authors

Researchers, teachers, experts... meet the people who bring our content to life.

Amaury Goguel

4 articles

Professeur de Finance, Centre de recherche FAIRR, SKEMA Business School - Université Côte d'Azur, France

Raluca Sandu

4 articles

Raluca Sandu, Professor of Finance and Accounting, FAIRR Research Centre, SKEMA Business School - University Côte d'Azur, France

Corinne Poroli

1 article

Corinne Poroli, Professor of Strategic Management and Entrepreneurship, Skema Business School

Léa Riccoboni

2 articles

Graduate of the programme Grande Ecole (PGE) and the MSc International Business de SKEMA Business School ; professional triathlete.

Nicolas Servel

1 article

Director of the MSc Entrepreneurship & Innovation, the MSc Entrepreneurship & Sustainable Design and the MSc Entrepreneurship, Technology & Startup...

Isabella Soscia

3 articles

Director of the Marketing Interactions (MINT) research centre at SKEMA Business School.

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